You Can Call Me Joe -- A Joe V Blog
Joe V

Hi, I’m Joe V. The V is for Vadeboncoeur, but no one ever really calls me that (except my business card). That card also calls me the Global Director of Product Development, Marketing and Creative Design for Trek Bicycle. Yep, I am sometimes not really sure what all that means either. I do know that I dig bikes, oatmeal, motorcycles, burritos, the weird things I see along the way, my family and my job. I get to travel the world helping make great bikes, so it’s a pretty great gig.

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May 28, 2011



1) I actually know Steven Tyler's periodontist. That man's mouth gave this man's family a luxury apartment overlooking Boston Common, an amazing house in a Boston suburb as well as a custom-built palace in West Palm Beach.
2) Re: Hard tail 29er popularity, I'm finding folks prefer it with some of the XC here on the East Coast.
3) Shame on me, I know, but I still need to watch "Breaking Away." So I don't have the urge to shave because of a movie. I have the urge to shave because of stubble. :)


Well done Joe!

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