If you're a guy, which I am, it's obvious that you have no idea what's going on. If you're unsure of this, ask your significant other. They'll tell you.
And if you don't know what's going on, you obviously don't know how best to spend the quan and time you suffer for tirelessly day in and day out. It's hard, I'll admit. Lots of choices. What liquor do I drink? What car do I drive? What band is cool to listen to? What sports do I watch? Should I be on Twitter? What's this rash all about? They want how much for a watch? And you don't want to make the wrong decision. The wrong decision could be disasterous with long lasting social consequences.
So thank God there's a veritable buffet of buyers guides out there to help in you in such decisions. Online buyers guides are awesome because A) They're timely and frequently updated and B) They often include items that are so Blinglicious (you didn't even know that you should be using that word) that the mere thought of trying to obtain one is laughable. But at least you know the $800,000 concept car that Enzo is only making 150 of exists lest you be unable to contribute to an enevitable conversation about luxury cars at the bar over Schlitz's that everybody's drinking now because some delegation of the tragically hip has decided that only people that drink cheap beer are cool. That wasn't a rant, it's just my interpretation. Sometimes they do include some more obtainable product. Like bicycles. Bicycles that I'm charged with marketing. And I appreciate that.
Now, it may seem that I'm Charlie Browning on the Buyer's Guide but there are a few I do follow. I've done all the work of sifting through the troubled sea that is the world wide interweb and deliver to you my top 3 in no particular order:
1. Uncrate - Great diversity of product, always fresh, Good writing (They also have Outblush for the ladies, which seems to drive my wife's buying habits)
2. Gear Patrol - Everything from Superbowl Ads to the latest in tie wear. Gear Girls. Nice.
3. Cool Material - Provides Guides within their own Guide. "What not to buy your girlfriend for Christmas" literally saved the life of a good friend of mine.