In an effort to better educate you, the consumer, we've embarked on a series of educational videos. It's something we've done for years in the hallowed halls of higher bike learning known as Trek University but we only accepted bike shop employees. In an essence, we're now offering open enrollment. And while they may not contain the sheer horror of the videos your driver's ed teacher showed you or posess the middle school giggle-factor of "Your Changing Body", they are pretty sweet. Here's why: They're short. We've already dropped FX and Madone on the web and now we're expanding the offering to the entire Urban and Mountain Bike lines. Here's some behind-the-scenes photos from our Urban shoot. I'll post again when the video is up but you're going to have to wait for the vid till December 26th.



I was thinking a live strong District would be awesome and would probably sell too. Any plans in the works for a live strong commuter? I know at least one guy who would buy it right away.
Posted by: oldeforest | July 13, 2009 at 10:13 AM