Direct from those hip Colorado purveyors of deliciousness, New Belgium Brewery, I'm bringing this little video to you. I'm doing it because it's a tuesday and every once-in-a-while you need something like this on a tuesday to break up the whole "Tuesdayness" of the day. While I may not feel as much guilt about driving an SUV as this video may lead you to think, I think it makes a very fun point.
I have to give props to the product as well. New Belgium, has an awesome line-up. My favorite is the 2 Below but there's a few others that I make room for in the fridge. A man's fridge (or as we call it in Wisco: "The place where I keep the beer and deer meat") is some of the most valuable floor space he occupies and it should not be filled with whatever's cheap at the Mobil station on the corner.
If you're into it, check out the Urban Assault series this summer. I'll be competing in M-Town in August so feel free and see if you can compete with me and my Soho. You may try but as all others who mess with bicycle ninjas like myself, you will lose.
Thanks to Sam for sending the link!



The District would be perfect if you equipped it with a Shimano Alfine 8 gear. The road/race brakes are great, make the bike look much faster and simpler than the disk brakes of e.g. the 2008 Soho. Keep going!
Posted by: Ton | September 22, 2008 at 04:06 PM