You Can Call Me Joe -- A Joe V Blog
Joe V

Hi, I’m Joe V. The V is for Vadeboncoeur, but no one ever really calls me that (except my business card). That card also calls me the Global Director of Product Development, Marketing and Creative Design for Trek Bicycle. Yep, I am sometimes not really sure what all that means either. I do know that I dig bikes, oatmeal, motorcycles, burritos, the weird things I see along the way, my family and my job. I get to travel the world helping make great bikes, so it’s a pretty great gig.

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April 23, 2008



Why the heck didn't KITTY ride in? Heck, she lives right down the road in Sun Prairie....and it was a beautiful day! What a slacker!


when the bike has a chain guard, fenders, and turn signals - then I'll know it's actually designed for commuting... you know, from people who don't leap into the Subaru at the first cloud :) PFFFFT :D :D :D (GRIN).


I like the custom painted fillmore (or triton if you prefer).I have one with moustache bars as well.It is a fine fair weather commuter without fenders.But I'm pretty sure that frame and fork are steel.STEEL IS REAL DUDE!!!

Hootie, The Bike Lane Blog Guy

Hey Greg,
Nice eye! send a photo of your commuter to and we'll give it the love it deserves.
You are correct that the frame and fork is steel. My bad!


I want to buy those handlebars.
Does Trek mfr. them?

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