You Can Call Me Joe -- A Joe V Blog
Joe V

Hi, I’m Joe V. The V is for Vadeboncoeur, but no one ever really calls me that (except my business card). That card also calls me the Global Director of Product Development, Marketing and Creative Design for Trek Bicycle. Yep, I am sometimes not really sure what all that means either. I do know that I dig bikes, oatmeal, motorcycles, burritos, the weird things I see along the way, my family and my job. I get to travel the world helping make great bikes, so it’s a pretty great gig.

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April 10, 2008



I sold my care 3 weeks ago because of gas prices and bought a nice road bike from my local Trek dealer and man I have about a 30 minute commute on the bike but it has been amazing how much money I have saved, how much better I feel and how much freaking fun it is to ride.

Hootie, The Bike Lane Blog Guy

Nick, first of all, congrats. that's just plain awesome. you also touch on something i didn't talk about enough. riding a bike IS fun. driving a car under 100 mph is not fun. it's tedious and boring. also, selling your car will give you enough cash for a Sa-Weet bike. congrats again and keep riding!


I forgot to tell the guy thinking my folder behind my desk was expensive just how much cheaper than a car it is.

How to get regular folks out riding - that's the question ;)


I have a 520 that I put a front rack onto.then I bought 4 of the biggest panniers I could find.I've given up the car for trips any less than 5 miles one way.People give you crazy looks at the grocery store when you ride off with a week worth of food, or show up at the laundrymat to do a week worth of laundry.Full fenders and cross tires allowed me to stick to this program all through a WI winter.Snow and ice really sharpen the handling skills as well.


Due to local road construction, I have started riding my 6700 to the gym three days a week (16 miles round trip). The trip takes about the same amount of time and I save a some money. The best part is that I'm outside riding my bike, not on a stationary bike watching a timer!!


I guess I am real lucky. I have wide shoulders on the roads I use. I am riding as much as possible to work, and I love it. All your reasons for getting on the bike instead of in a car are totally valid. I love your blog. Keep up the good work.

Eric Schultz

Hi, Im riding my trek 820 4 miles 2-3 days per week and having difficulty with consistency/motivation. It is tough sticking with this routine. Any ideas?

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