You Can Call Me Joe -- A Joe V Blog
Joe V

Hi, I’m Joe V. The V is for Vadeboncoeur, but no one ever really calls me that (except my business card). That card also calls me the Global Director of Product Development, Marketing and Creative Design for Trek Bicycle. Yep, I am sometimes not really sure what all that means either. I do know that I dig bikes, oatmeal, motorcycles, burritos, the weird things I see along the way, my family and my job. I get to travel the world helping make great bikes, so it’s a pretty great gig.

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January 14, 2008



Good analysis, but isn't Christian Bale the only Batman with a motorcycle? If so, that factor alone should rocket him to first place.

By the way, Bale isn't the only one who can "command a presence at a cocktail party as well fit into a neoprene suit".

As I recall, this talent is shared by none other than Trek's very own Dave Maurer.

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